On Site Web Optimization

The basics and fundamentals of good rankings in any search engine in on site optimization.   Having the proper Title and Meta Tags, alt tags on images, text based navigation, clean code, as well as good site design are just some of the elements needed to rank well in the search engines.  If you site is a mess than chances are your rankings are as well.

When SearchTROOP welcomes a client to the SearchTROOP family, the first step is ensuring good on site best practices.  We will check your Title Tags, Description Tags, and Keyword Tags to make sure they are completed properly.  If not we will rework them to make them work the best for your website.

We continue to make sure that your site has a sitemap, robots.txt file, spell check, identify broken links, and more.  SearchTROOP deploys our troop to complete all of your on site seo needs.

Pay Per Click Management

With Google Adwords and other Pay Per Click programs, people have been taking advantage of buying traffic.  Buying traffic is a very viable option, however it is also very easy to mismanage your account and spend hundreds and even thousands of dollars and not see a proper return on investment.  Our PPC Professionals can assist you to manage your account and show you how you can spend money in your PPC campagins effectively.

SearchTROOP has helped many of their clients spend half of what they were originally spending and double traffic as the same time.  The most effective PPC campaign in not the person spending the most money, it is the person who can manage their campaign effectively.  We can do this through geo-targeting, adding negative keywords, filtering, proper keyword research and constant monitoring and tweaking your campagin to ensure that it is running optimally.

Most people overspend and can even lose money if they do not manage their Pay Per Click Campaigns correctly.    So stop throwing money away and contact SearchTROOP today for you PPC Campaign Management.